Paid Media is so confusing…let me manage your agency for you.
I could write a book, with the number of clients I’ve worked with who the relationship starts with:
“My agency sends me reports and they keep saying Meta ads are working, but when I look at our accounts the revenue they are saying doesn’t match the orders we have received”.
True But Sad Story.
I get it. Agencies can be amazing but there’s also a few out there who hide behind vanity metrics. This is where I step in, as your experienced Virtual CMO.
I’ve managed Paid Media agencies specialising in Meta/Tik Tok and Google ads for over 7 years now.
I also have been managing SEO resources for over 6 years and feel very comfortable leading your SEO.
How?
I understand all Digital channels and their importance in priority.
I know the highest converting channels for eCommerce or lead generation and the tactics to get you converting better.
Prove it.
I grew Radical Yes by +200% in revenue, within 3 years.
I have driven Upstate Studios membership growth by +20% for 2024
I grew Dr Naomi Skin's revenue during peak sale periods including Cyber Weekend +20% for 2022 vs 2021
I grew Grown Alchemist’s revenue by +48% for May 2023 for their Brave Beauty Digital Campaign, I created and implemented.
"Shanna is a digital powerhouse. She combines a wealth of best-practice industry knowledge, a love of brand equity and a warm openness to her working style to deliver brand-aligned, solution-focused results. Her unparalleled tenacity to deliver to the highest of standards coupled with the speed and organisation to which she executes projects puts her in a league of her own."
— Teddy Bell,
Head Of Retail
Grown Alchemist Australia & New Zealand
Grown Alchemist Skincare
Dr. Naomi Skincare
Radical Yes Footwear
Calibre Menswear
Amber Rewards
New Era Cap
Noodle Box
Diamond Exchange
White and Co.
Upstate Studios
