Conversion rate optimisation, visits, and revenue — oh my!

Metrics are my happy place

Navigating the digital landscape can be daunting, especially without a dedicated head of digital by your side. Luckily, you don’t need to hire an entire department to achieve top-tier results. 


That’s where I come in. My approach is designed for leaders like you—ambitious, and smart, but strapped for time and wary of overspending, or worse, investing in the wrong digital partner. My role isn't just about managing digital marketing, it’s about demystifying the complexities and making it an understandable and integral part of your overall business strategy.

Hi, I’m Shanna Gualtieri — A digital and e-commerce consultant here to help your brand grow without the guesswork.

For over 18 years, I've been the go-to digital strategist for ambitious brands looking to transform their marketing efforts into clear, quantifiable success. From London to Dubai to Melbourne (where I’m based now), I've successfully coordinated major digital projects for brands including Grown Alchemist, Le Specs, Levi’s, Dr Naomi Skin, Upstate Studios and Radical Yes.

“Shanna has been a game-changer for Upstate. Her expertise in SEO and paid ads has significantly enhanced our strategic approach, yielding tangible and impressive results. Shanna's ability to challenge norms and push boundaries brings a valuable, fresh perspective to our team. Beyond the initial scope, Shanna has proactively reviewed and optimised our email marketing framework, showcasing her keen understanding of the customer journey. Shanna's impact extends far beyond the expected, making her an invaluable asset to our marketing efforts”

— Gail Asbell

Co-CEO and Co-Founder

Upstate Studios

Digital Expertise At Your Fingertips

Bring These Skills To Your Team With A Virtual CMO

As a proud digital marketing generalist (with plenty of specialist skills too), I understand how to integrate diverse elements into one seamless strategy. Here’s where I can elevate your digital marketing results.

My services: 

  • Conversion Rate Audits, recommendations, and project rollout

  • Conversion Rate Audits 

  • Conversion Rate Optimisation 

  • Digital Project Management

  • Website & App Launches

  • Paid Meta Ads

  • Paid Google Ads

  • Display Ads

  • Klaviyo Partner

  • Email Flows

  • Email Marketing

  • SEO Audits 

  • SEO Strategy

  • Affiliate Tactics

  • Employee Training

  • Google Analytics 

  • Custom Reporting Dashboards

  • Managing External Agencies

Here's How This Works

Here's How This Works

Step 1

We have a Discovery Call to discuss your needs and from there I will provide you with a quote or retainer proposal.

Step 3

You sign the proposal, wahoo! My team and I will then commence working for you, during hours that work best for you.

Step 3

Most clients keep signing their retainer and I become their Virtual CMO. Some check-in for projects a few times a year, and that works for them and their budgets. Whichever you choose, I will bring loads of knowledge to your business to help you grow!